Privacy Policy
Last updated: May 18, 2026
Butter Media Company, an assumed/dba name of The Film Jar, Incorporated, respects your privacy. This Privacy Policy explains how we collect, use, and protect information when you visit www.buttermedia.co or contact us through the website.
This website is intended for visitors and potential clients in the United States.
1. Information We Collect
We collect information in two main ways: information you choose to provide and information collected automatically through website tools.
Information you provide
When you complete a contact form on our website, we may collect the following information:
- Name
- Email address
- Phone number
- Company or organization name
- Message or project details
- Project-specific budget information
We only collect the information you choose to submit through the form. Submitting a contact form does not add you to a mailing list.
Information collected automatically
When you visit our website, certain information may be collected automatically through analytics, security, performance, embedded media, and advertising tools. This may include:
- Pages visited
- Time spent on the site
- Device and browser information
- Approximate location based on IP address
- Referring website or traffic source
- Interactions with embedded videos or website features
- Other usage, performance, or diagnostic information
2. How We Use Information
We may use information collected through the website to:
- Respond to inquiries submitted through the contact form
- Communicate with you about a potential project or service request
- Understand general website traffic and performance
- Improve the website, content, portfolio, and user experience
- Protect the website from spam, abuse, fraud, or security issues
- Measure the effectiveness of current or future advertising campaigns
- Comply with legal obligations or enforce our rights
We do not sell or rent your contact information. We do not share your contact information with third parties for their independent marketing purposes.
3. Contact Form Submissions
Information submitted through the contact form is used to respond to your inquiry and evaluate potential project fit. We may retain contact form submissions for a reasonable period for business, recordkeeping, follow-up, and legal purposes.
Please do not submit sensitive personal information, confidential business information, trade secrets, or information you do not want us to review through the website contact form.
4. Analytics and Website Performance Tools
We use analytics and performance tools to understand how visitors use the website and to improve the site over time.
Google Analytics
We use Google Analytics to help us understand website traffic, visitor behavior, and website performance. Google Analytics may collect information through cookies, identifiers, and similar technologies. You can learn more here:
- How Google uses information from sites that use Google services
- Google Analytics privacy and data practices
Vercel Analytics
We use Vercel Analytics to understand website traffic and performance. Vercel Analytics is designed to provide aggregated website insights and does not use third-party cookies for Vercel Web Analytics.
5. reCAPTCHA
We use Google reCAPTCHA to help protect the website and contact form from spam, abuse, and automated submissions. Use of reCAPTCHA is subject to Google's Privacy Policy and Terms of Service.
reCAPTCHA may collect hardware and software information, such as device and application data, and send that information to Google for security and anti-abuse purposes.
6. Cookies, Pixels, and Similar Technologies
Our website may use cookies, pixels, tags, scripts, and similar technologies to operate the site, understand visitor behavior, protect the site from abuse, and measure advertising performance. These technologies may be set by us or by third-party providers.
You can usually set your browser to refuse cookies, delete cookies, or alert you when cookies are being used. Some parts of the website may not function properly if certain cookies or technologies are disabled.
7. Advertising and Remarketing Tools
We may use advertising and remarketing tools, including Meta ads tracking, Google Ads tracking, and Google Analytics Advertising Features, now or in the future. These tools may use cookies, pixels, tags, identifiers, or similar technologies to:
- Measure ad performance
- Understand whether visitors interacted with our website after seeing or clicking an ad
- Create or refine audiences for advertising
- Show relevant ads to people who have visited our website
- Limit, measure, or optimize ad delivery
- Support remarketing, conversion tracking, and other advertising-related measurement features
You can manage certain Google advertising settings at adssettings.google.com. We do not sell your contact form information to advertisers.
8. Embedded Videos and Third-Party Content
Our portfolio may include videos hosted by third-party platforms, including YouTube and Vimeo, and embedded on our website. When you view or interact with embedded videos, those platforms may collect information about your device, browser, and viewing activity. Their collection and use of information is governed by their own privacy policies and terms.
9. How We Share Information
We do not sell, rent, or share your contact information with third parties for their independent marketing purposes. We may share information when necessary with:
- Service providers that help us operate the website, host the site, or process contact form submissions
- Analytics, advertising, security, and performance providers, as described in this Privacy Policy
- Professional advisors, such as attorneys, accountants, or consultants, when reasonably necessary
- Legal authorities or other parties if required by law or to protect our rights
- A successor organization in connection with a business transfer or acquisition
10. Data Retention
We retain information for as long as reasonably necessary for the purposes described in this Privacy Policy, including responding to inquiries, maintaining business records, improving the website, resolving disputes, enforcing agreements, and complying with legal obligations.
11. Your Choices
You may contact us at legal@buttermedia.co to request that we update or delete contact information you previously submitted through the website.
You may also manage cookies and tracking technologies through your browser settings and the privacy or ad settings offered by third-party platforms such as Google and Meta.
12. Security
We use reasonable administrative, technical, and organizational measures to help protect information submitted through the website. However, no website, email system, or method of electronic transmission is completely secure. We cannot guarantee absolute security.
13. Children's Privacy
Our website and services are intended for businesses and adults. We do not knowingly collect personal information from children under 13. If you believe a child has submitted personal information through the website, please contact us at legal@buttermedia.co.
14. Links to Other Websites
Our website may link to third-party websites, platforms, or services. We are not responsible for the privacy practices, terms, or content of third-party websites or services.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The updated version will be posted on this page with a new “Last updated” date. Your continued use of the website after changes are posted means you acknowledge the updated Privacy Policy.
16. Contact Us
If you have questions about this Privacy Policy, contact us at: